Rashmika Mandanna’s Winning Streak Continues: A Strategist Behind the ‘National Crush’ Tag
Rashmika Mandanna is no longer just another face in Indian cinema. With multiple blockbusters to her credit and films grossing thousands of crores collectively, she has cemented her place as one of the most bankable stars in the industry today. At a time when many actresses focus solely on fame or fortune, Rashmika is strategically balancing both — and winning.
Her latest release, Kubera, has once again showcased her pan-India appeal, reinforcing her image as the ‘National Crush.’ The film’s success adds to an impressive track record where almost every project she has touched has turned into a box office hit.
Over the past two years, Rashmika has maintained a near-flawless success rate. Apart from Sikander, which didn’t meet expectations, every other film she featured in has been a commercial winner. Pushpa 2: The Rule, her only release last year, made a resounding impact at the box office, further solidifying her star power.
In 2025, Rashmika returned with three major releases — Sikander, Chhaava, and Kubera. While Sikander fell short, both Chhaava and Kubera garnered strong box office numbers and critical appreciation, reflecting her smart selection of diverse roles.
Rashmika’s career began with Chalo in Telugu, followed by the breakthrough success of Geetha Govindam, which catapulted her into the spotlight. Since then, she has consistently balanced performance-driven characters with glamour roles, earning both critical acclaim and mass appeal.
Currently, Rashmika has a packed slate with upcoming projects like The Girlfriend, Thama, and Cocktail 2. With momentum on her side and an ever-growing fanbase, she continues to dominate the big screen — not just as a leading lady, but as a force shaping her own cinematic journey.
