Janhvi Kapoor Strategically Promotes Telugu Debut Film “Devara” with Social Media Campaign
Bollywood actress Janhvi Kapoor is making waves with her upcoming Telugu debut in the highly anticipated film “Devara,” alongside Jr NTR. Kapoor’s savvy use of social media to promote the film has garnered significant attention from fans.
In a clever strategy, Kapoor has been incorporating the hashtag “#Thangam” – the name of her character in the film – into her recent social media posts, showcasing her outfits from various wedding events.
Directed by Koratala Siva, “Devara” is a magnum opus produced with a staggering budget of ₹300 crores. Kapoor has expressed her excitement for the project, describing her character Thangam as “incredibly entertaining” and expressing gratitude for the opportunity.
“Devara: Part 1” is set for release on September 27th this year, coinciding with the Dussehra holiday season. The film, which also stars Saif Ali Khan in a significant role, boasts an exceptional musical score by Anirudh Ravichander. With Jr NTR headlining the cast, “Devara” promises to be one of the biggest releases of the year, bolstered by Kapoor’s strategic social media campaign that is adding to the mounting anticipation.