Powerstar Pawan Kalyan’s highly anticipated period action drama Hari Hara Veera Mallu is all set for a grand theatrical release on June 12th. With the release date fast approaching, the film’s team is working around the clock on post-production, ensuring that every detail meets the highest quality standards.
In a bold move to amplify the film’s visibility, the makers are reportedly planning a high-voltage promotional campaign, with sources hinting at a theatrical trailer launch at Dubai’s iconic Burj Khalifa. If this materializes, it would mark a historic first—Hari Hara Veera Mallu would become the first Telugu film to have its trailer screened on the Burj Khalifa, setting a new benchmark in Tollywood promotions.
While several Indian films have previously hosted teaser launches and poster unveilings at the Burj, none have taken the leap of projecting a full-length trailer—making this an unprecedented event that could generate significant global buzz.
Given that the film is targeting a pan-India release, a spectacle of this scale aligns perfectly with its ambitions. The move is also seen as a strategic response to the film’s relatively subdued pre-release hype, signaling a renewed marketing push.
On the music front, the team is pleased with the audience response to the second single, “Kollagottinadhiro.” Riding on that momentum, they plan to unveil the third single this coming Monday. The film’s soundtrack has been composed by Oscar-winning music director MM Keeravani, adding further weight to the project.
Hari Hara Veera Mallu boasts a star-studded ensemble, including Niddhi Agerwal, Bobby Deol, Arjun Rampal, Anasuya Bharadwaj, and Pujitha Ponnada. The film is produced by AM Rathnam, with Krish Jagarlamudi and AM Jyothi Krishna sharing directorial duties.
As the countdown to June 12th begins, expectations are climbing—and if the Burj Khalifa trailer launch goes ahead, it could be the spark that propels Hari Hara Veera Mallu into nationwide conversation.
