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Survey: 89% of Indian Mothers Worried About Children's Screen Time

Survey: 89% of Indian Mothers Worried About Children’s Screen Time

May 12, 2024
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Survey: 89% of Indian Mothers Worried About Children’s Screen Time

Rajeshwari R by Rajeshwari R
May 12, 2024
in Lifestyle
Reading Time: 2 mins read
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Survey: 89% of Indian Mothers Worried About Children's Screen Time

Survey: 89% of Indian Mothers Worried About Children's Screen Time

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Survey Reveals 89% of Indian Mothers Concerned About Children’s Screen Time

A recent study conducted by market research firm Techarc has unveiled that a substantial 89% of Indian mothers harbor worries regarding their children’s screen time. The comprehensive research, which involved 600 working mothers residing in four major metropolitan cities and having children in grades 3-10, elucidates the intricate challenges and anxieties encountered by mothers amidst today’s digital milieu.

Key Concerns of Mothers Regarding Children’s Online Activities

Mothers have articulated apprehensions concerning various facets of their children’s online engagements. Predominant among these concerns are privacy issues, highlighted by 81% of the respondents, followed by worries about exposure to inappropriate content (72%), the influence exerted by teenage influencers (45%), and the potential risks associated with deep fakes and impersonation (26%).

Anticipated Challenges: Deep Fakes and Gen AI

The study also anticipates future challenges, particularly concerning deep fakes and Gen AI, with mothers expressing apprehensions regarding the potential adverse effects on their children’s reputation and credibility. The escalating prevalence of these technological advancements is perceived as a looming concern for parents.

Effects of VR Headsets on Children

Mothers foresee that the utilization of VR headsets could potentially lead to disengagement among children, causing them to become less attentive to their surroundings and contributing to increased distractions. This observation underscores the nuanced dynamics characterizing the relationship between mothers, children, and the digital landscape, shedding light on the multifaceted considerations involved in nurturing children within an ever-evolving digital environment.

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