Hyderabad: Promotional Event for “Kalki 2898 AD” Sets New Standards
The creators of the highly anticipated sci-fi epic “Kalki 2898 AD” organized an innovative promotional event in Hyderabad on Wednesday. The event featured the film’s lead actor, Prabhas, and introduced a new robotic vehicle named Bujji.
Prabhas, renowned for his charismatic screen presence, captivated the audience with a spectacular entrance, arriving in a sports car amidst a dazzling display of fireworks. He then took center stage to unveil Bujji, a miniature robot poised to be a distinctive element in the film’s universe.
The event was a grand spectacle, attracting over 30,000 enthusiastic fans. It was previously reported that the makers are investing more than Rs 60 crores in promotional activities for “Kalki 2898 AD.”
Sources from the Telugu film industry have provided insights into the expenses for the Hyderabad event held on May 22. “The production spared no expense, and it was evident to all. It is estimated that they spent approximately Rs. 8 crore solely on the Hyderabad event to create an unforgettable experience for the fans,” a source revealed. This grand event is rumored to be the most expensive single film event ever held in India.
Bujji: The Revolutionary Robotic Character
The introduction of Bujji, a robotic character, has generated significant curiosity and excitement among fans. Designed as a futuristic vehicle with artificial intelligence, Bujji is expected to play a crucial role in the film’s narrative. The character’s unique blend of technology and personality has already captivated audiences, further heightening anticipation for the film’s release.
Cast and Release Date
“Kalki 2898 AD” features an ensemble cast, including Kamal Haasan, Prabhas, Deepika Padukone, and Disha Patani in key roles. Directed by Nag Ashwin and produced by Vyjayanthi Movies, this multilingual, mythology-inspired sci-fi film set in the future will debut in theaters on June 27, 2024.
